This sting was created for an E4 / Creative Review competition in the UK. E4 provides the station logo and a choice of seven or eight sound files to use, and you go crazy. It just has to be between six and ten seconds long, and preferably not take itself too seriously.

Tom Clancy and I worked together for several months in researching the exact parameters of this piece. Drawing on his considerable experience in the field of all things war, we planned each frame meticulously.

It was not without incident. One day he showed up with a rifle, a canister of mustard gas and a disturbingly empty bottle of bourbon. Another time he insisted on the inclusion of bad guys in turbans. I removed them later, once he had made off in his Hummer H2.